NEOinc representatives had a chance to meet with a representative of the Ohio Business Development Coalition (OBDC) earlier this week.  The OBDC website is called Ohio Means Business and portrays Ohio with the tagline: The State of Perfect Balance.

That “perfect balance” is protrayed throughout the site and supporting collateral primarily as a balance between work and life; portraying Ohio as a place where people get serious work done, but also a place with the cultural and environmental infrastructure to support an active, fulfilling personal agenda:

Welcome to Ohio, the State of Perfect Balance, where world class companies and those who aspire to be don’t have to compromise professional or personal satisfaction in pursuit of their ambitions. The same goes for their families and the employees whom they lead. The Great State of Ohio offers business and industry many unique qualities that contribute to better balance and, ultimately, optimal business performance. It’s a correlation that is becoming increasingly clear.

The quote above was taken from this page, which also presents several articles in support of the proposition that better work/life balance improves P&L performance.  Other sections of the site speak to Ohio’s key industries, regions, market access, relatively lower cost to do business and workforce & education.

You can find OBDC’s blog here, and a media kit here. 

The website is a wealth of information useful in promoting Ohio as a business destination.  If you are looking for materials that could be useful in attracting investors or employees to Ohio, this site should be on your list.

OBDC has also developed a short video that tells Ohio’s great story.  You can view the video on YouTube here.